May 15, 2014
Hearing students sing a post-secondary program's praises serves as a
testament to the education that offering provides. Many of Centennial
College's graduates go on record to educate potential students and
community members about their experiences.
Centennial College's advertising communication program
- officially known as Advertising and Marketing Communications
Management - is an offering that is often lauded by former students.
"Centennial's three-year Advertising program is a journey, to say the
least," says 2010 graduate Andrew Learner. "It gives students an
unparalleled opportunity to grow and learn - from bright young students
into capable young professionals. Centennial is a school that isn't
rooted in the past. It teaches the concepts of traditional and cutting
edge advertising - applied practically to what's relevant today. As I
continue to grow in my field today, I use the fundamental knowledge I
learned from Centennial to approach and complete everything I do!"
Professionals like Andrew, thanks to their marketing and communications
program training work in a range of areas that include account
management, media buying and planning, marketing, digital/mobile,
copywriting, production, direct marketing, promotions and event
marketing.
But just what does this advertising and marketing communications
offering consist of? Firstly, training lasts three years and is open to
anyone who has completed an Ontario Secondary School Diploma (OSSD) or
equivalent, or mature student status (19 years or older; and Grade 12
English C or U, or equivalent (minimum grade required) or is willing to
take the Centennial College English Skills Assessment for Admission
(score of 170 or 171 required).
Secondly, students are exposed to and familiarized the entire
advertising process, including: research, developing strategies,
campaign planning, copywriting, production, and media planning and
buying. Additionally, students gain insight and experience in the main
areas of agency operations, including copywriting, media and account
management. The fifth semester features specialization streams that
provide an advanced concentration in copywriting, media planning and
buying or account service.
To foster a mock "real world" environment that allows students to become
comfortable with their tasks, they learn about firm deadlines,
multitasking, working under pressure and delivering professional
presentations. As such, students develop instincts and strategic
abilities that will allow them to meet deadlines in a professional and
creative environment.
Thirdly, this is the only advertising program Toronto-based undertaking
that offers students a four-month internship. The real-world experience
is invaluable to enhancing students' resumes as they acquire experience
in the day-to-day activities of the advertising world and are completely
comfortable with completing their tasks in an efficient way upon
graduation. This makes Centennial College grads instantly ready for hire
upon graduation.
It is worth noting that the offering is recognized by the Interactive
Advertising Bureau as offering the most breadth of digital /mobile
curriculum.
Posted by Jason White. Posted In : College Education
May 15, 2014
A post-secondary program in biotechnology opens doors to various careers
in clinical research, DNA analysis, quality control and assurance,
industrial microbiology and biochemistry, biology instrumentation and
calibration. The graduates of this program demonstrate the ability to
- Isolate, enumerate and identify microorganisms
- Collect and store samples
- Prepare specimen for staining
- Prepare microbiological media and reagents and culture pathogenic microbes
- Design and perform microbiology expe...
Continue reading...
Posted by Jason White. Posted In : College Education
May 13, 2014
Attending college offers students a unique experience that allows for learning from a practical approach. However, college isn't only an educational experience. It also helps people to step out of their comfort zone by meeting new people, partaking in on-campus activities and networking. Let's take a closer look at the balance between work and play in one's college experience.
Most colleges are known for ensuring that their college courses offer theory and practice. Therefore, the school you ... Continue reading...
Posted by Jason White. Posted In : College Education
May 13, 2014
Attending college offers students a unique experience that allows for learning from a practical approach. However, college isn't only an educational experience. It also helps people to step out of their comfort zone by meeting new people, partaking in on-campus activities and networking. Let's take a closer look at the balance between work and play in one's college experience.
Most colleges are known for ensuring that their college courses offer theory and practice. Therefore, the school you ... Continue reading...
Posted by Jason White. Posted In : College Education
May 13, 2014
It is difficult to feel like anything more than a number in a class of 500 people. You are constantly jostling for your professors’ attention if you have questions and getting involved in group activities can be difficult simply because the sheer amount of people. Additionally, universities have an impersonal feel in regards to networking possibilities.
On the other hand, community colleges (as the name implies) offer a unique perspective on educating students. Because classes are limited t... Continue reading...
Posted by Jason White. Posted In : College Education
May 12, 2014
Undergraduate business marketing program has been one of the most sought
after courses for the past many years. This is because it is considered
as the most versatile program that opens doors to a range of jobs in
the areas of sales and marketing, sales account management, customer
relations, social media marketing, marketing research, promotions,
public relations, online marketing, brand management, advertising,
logistics and numerous others.
Career opportunities for business mark... Continue reading...
Posted by Jason White. Posted In : College Education
May 12, 2014
Whether a bakery is a retail operation or in a supermarket, department
store, hotel, resort, camp or related business, it needs a professional
with the skills to successfully manage and operate it. Students of
Centennial College’s Baking – Pastry Arts Management program
can rest assured that the two years they spend in the offering and the
Ontario College Diploma with which they graduate fully prepares them for
the challenges of the field.
Not only do students of this program ad... Continue reading...
Posted by Jason White. Posted In : College Education
May 12, 2014
Did you know that learning culinary management and learning
international culinary management are two totally different processes?
While the latter includes the former as a base, it goes a lot more in
depth in terms of teaching students both how to manage diversity in the
workplace through exposure to the unique relationship between cuisine,
culture and religion as well as ethnic and international cuisine.
Continue reading...
Posted by Jason White. Posted In : College Education
May 12, 2014
Restaurant and catering is one of the many career options that
hospitality industry offers. But the growth and potential of this
specific sector shouldn't be underestimated. This sector is anticipated
to employ 1.95 million people by 2015, as per the Canadian Tourism Human
Resource Council (CTHRC).
Those engaged in restaurant and catering management are expected to
oversee restaurant operations, kitchen coordination, food preparation,
bartending, menu management and safety, hygiene... Continue reading...
Posted by Jason White. Posted In : College Education
May 12, 2014
Kitchen management has evolved to a much extent in past few years.
Organized preparation, timely services, self-discipline,
well-coordinated efforts by everyone involved and adherence to safety,
quality and hygiene are central to kitchen management.
Gone are the days when food operations were just limited to quantity
food production and supervising day-to-day kitchen operations. The food
production and service business has evolved over decades, stirred by
more demanding foodies. Emp... Continue reading...
Posted by Jason White. Posted In : College Education
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