July 15, 2014
As a
sales or key account manager, you will be responsible for managing a number of existing
client accounts and expanding business by acquiring new clients and
cross-selling and up-selling to the existing ones. The actual work or number of
client accounts varies from business to business. But it usually involves:
- Maintaining
relationships with major client accounts
- Explaining
existing clients how new or additional services will help them achieve their
business goals
- Answering
queries of clients
- Meeting
clients in person whenever required
- Expanding
business by acquiring new customers
- Ensuring
all specific needs of clients are met
- Leading
project management activities
- Planning
about how to expand business
Work
LifeThe
job of sales account manager typically may involve travelling to meet clients.
The working hours may not be fixed, as it depends on the number of meetings or
tasks lined up for the day. Working on weekends may be expected as your job
involves meeting clients.As a
sales account manager, you act as a bridge between the company and the
customers. You are expected to meet your targets, promote existing as well as
new offerings or services to clients and maintain relationships with them. On
the other hand, you will also need to coordinate with your entire team working
on key accounts and ensure that the work is being done on time.Employment
ProspectsMost
mid-to-large sized businesses depend on their sales account managers, in order
to increase revenue. Sales account manager can find employment with advertising
companies, insurance companies, financial institutions, pharmaceutical
companies and many others.The
job prospects are always bright in this field because client acquisition and
business expansion are most important functions of any organization. However,
despite huge demand for such professionals the job market has become more
competitive than ever.Employers
are keen on hiring individuals who have completed a sales
account management program and possess relevant hands-on experience. in
fact, these are basic requirements which one needs to fulfill to enter the
world of work.Key
Account Management ProgramCentennial
College’s graduate-level key account
management program provides you with the knowledge and skills required
to build rewarding careers in this field. The one-year program helps you gain
solid foundation in the intricacies of acquiring and maintaining relationships
with major client accounts. The course combines a unique blend of in-class
sessions and hands-on training.As a
student of this program, you will study a wide variety of subjects, including
marketing, business communications, case analysis and marketing metrics,
marketing analysis and planning, fundamentals of selling, fundamentals of
project management, B2B marketing, strategic account development, sales and
account management, sales force automation and technology and business ethics
and negotiation skills.The
program concludes with sales and account management industry field placement,
which helps you in applying your learning into practice and understand the
expectations of employers. Moreover, you gain relevant industry contacts that
can be used as references in future. Upon graduation, you can find employment
as account executive, key account manager, sales coordinator, sales specialist,
commercial sales representative, sales consultant, and technical sales
representative or territory sales representatives.
Posted by Jason White. Posted In : College Education
July 15, 2014
Any college program that ensures students have a solid combination of
basic knowledge plus specific knowledge of the field in which they will
work is beneficial, as both of these types of studies have a purpose.
The basic knowledge serves as a base for students to understand the
wider field. Meanwhile, specific knowledge gives them the ability to
understand the underlying processes needed for success.
At Centennial College, students can attend business marketing training
(known offi... Continue reading...
Posted by Jason White. Posted In : College Education
July 15, 2014
The glass cases display a feast for the eyes: cupcakes with a rainbow of
frosting, strudel drizzled with a sweet glaze, decadent cakes lined
with fruit, cream pies with whipped topping, donuts in all shapes and
sizes, weaved bread sprinkled with rosemary, cheese buns and many other
savoury baked goods. These delicacies are the creation of professionals
who work in retail bakeries, supermarkets, department stores, hotels,
resorts, camps and more. That’s because these bakers are train... Continue reading...
Posted by Jason White. Posted In : College Education
July 15, 2014
Just as the business world no longer has borders, neither does culinary
management. Diners are inspired by food from all over the world - not
only in their own kitchens but also when they head to restaurants. We
are constantly seeing openings of new restaurants featuring the cuisines
of exotic places such as Thailand, Pakistan, Jamaica, Morocco,
Ethiopia, and so many others. To properly manage these restaurants,
professionals must have knowledge of the unique relationship between
cui... Continue reading...
Posted by Jason White. Posted In : College Education
July 15, 2014
The hospitality management program in restaurant and catering offers
students the knowledge, skills and hands-on training needed for managing
a commercial kitchen, operating kitchen equipment, maintaining safety,
sanitation and hygiene while cooking and serving food, purchasing for
commercial kitchen, managing inventory, planning and designing menu,
controlling food and labour costs, managing dining room and providing
customer service.
This is an all-inclusive course that explores:... Continue reading...
Posted by Jason White. Posted In : College Education
July 15, 2014
A program's reputation is not only based on its curriculum but also on
students' reactions to it and whether they recommend it to other
students. At Centennial College's School of Hospitality, Tourism and
Culture, students are singing the praises of the Hospitality Operations -
Kitchen Management offering.
"It was a wonderful experience and I learned a lot," said hospitality program
graduate Deniece Phillips. "The teachers were very hands-on. The wide
diversity of students allowed m... Continue reading...
Posted by Jason White. Posted In : College Education
July 14, 2014
Did you know that Centennial College's Progress Campus boasts a newly constructed Athletic and Wellness Center? Housed inside this facility are: a triple gym with cardio machines, fitness area, aerobics/wellness studios, an 80-metre indoor track, climbing wall, squash courts, spa, wellness treatment centre, locker rooms and outdoor soccer field. Not only does the modern facility benefit students looking to meet personal fitness goals, it is also a classroom for those in one very unique progra... Continue reading...
Posted by Jason White. Posted In : College Education
July 14, 2014
The hospitality and tourism industry is diverse and includes several
sectors, such as attractions, sightseeing, adventure tourism, culture
and heritage tourism, food and accommodation, transportation, events and
conferences, tourism services, general management, housekeeping
management, sales and marketing of tourism products and facilities
management.
The industry offers unlimited career opportunities to hospitality and
tourism graduates. They may be employed in the areas of gener... Continue reading...
Posted by Jason White. Posted In : College Education
July 14, 2014
It is important that the program to which you apply has a strong
approval rating from graduates who have completed it. Such testimonials
let you know that there is actual value to the program and it will
provide you with the knowledge you need to launch a successful career.
Says 2007 graduate Shauna Knight of Centennial College's Food and
Nutrition Management, "This program provided me with a solid foundation
for my career. The balance of theory and practical knowledge kept me
focu... Continue reading...
Posted by Jason White. Posted In : College Education
July 14, 2014
Any college curriculum that includes input from professional
organizations in the field offers additional benefits for a number of
reasons. First, it signals to employers that the program is endorsed by
respected organizations. Secondly, it ensures that students are
obtaining totally up-to-date knowledge. Thirdly, a curriculum with input
from professional organizations give students the opportunity to
network with the men and women whom will become their peers once they
graduate.
O... Continue reading...
Posted by Jason White. Posted In : College Education
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